“Lafley and Martin went out and did something. And now they’re showing you how to do the same. Read this book. . . before your competitors find it.”
Playing to Win:
How Strategy Really Works
Strategy is not complex. But it is hard. It’s hard because it forces people and organizations to make specific choices about their future—something that doesn’t happen in most companies. Now one of today’s best-known business thinkers gets to the heart of strategy—explaining what it’s for, how to think about it, why you need it, and how to get it done.